Alcohol sales up 44% in multiples to mid-August
Takehome alcohol was the highest-growing category of Fast Moving Consumer Goods in the four weeks ending the 16th August 2020 which saw alcohol sales up 44% versus the same period in 2019 according to Nielsen’s Total Store read on Sales value for Multiples (excluding Dunnes), Symbol Groups & Forecourts data to the 16th of August.