Marketing

Coca-Cola on board as one of the premier Christmas FM sponsors

To celebrate Christmas FM ‘Switching Christmas On’ for 2024, the station is once again hosting a competition offering a digital sponsorship package worth €5,000 to one Irish company

At the Christmas FM studios at the Clayton Hotel, Liffey Valley is Carla Reynolds, seasonal brand manager at Cadbury, Garvan Rigby, co-founder of Christmas FM, Richard Miley, marketing lead, commercial at An Post and Gavin Gillespie, marketing director at The Coca-Cola Company

Christmas FM, the much-loved radio station that ‘Switches Christmas On’ across Ireland every year, is delighted to announce that An Post, Cadbury and Coca Cola are on board again this year as Premier FM sponsors for the festive radio station.

The radio station, which will return to the airwaves on FM in late November for its 17th year (subject to licence), is also delighted to announce the return of an exciting competition for Irish businesses in 2024.

Open to businesses both big and small, this competition offers a fantastic opportunity for companies to shine and stand out from the crowd this festive season. Entering is simple – businesses just need to fill in their details here: https://christmasfm.com/switchchristmason/ The closing date is Friday, 8 November at 1pm. One lucky Irish company will receive a digital sponsorship package for Christmas FM worth €5,000 to support their business this Christmas.

Christmas FM is proud to support Irish businesses, recognising the important role they play in communities nationwide. Following the success of last year, which saw Tinney’s Toys in Letterkenny win the €5,000 sponsorship package on the station, the competition is back once again to highlight the significant contributions of local enterprises.

Garvan Rigby, co-founder of Christmas FM said: “We are delighted to announce the return of An Post, Cadbury and Coca-Cola as our premier FM sponsors for 2024. This year will see us celebrating Christmas FM’s 17th year on air, something that continues to be made possible by our wonderful team, sponsors and listeners. We would also like to thank Clayton Hotel Liffey Valley who have once again kindly donated their studio space for Christmas FM this year.

Rebekah Hitchmough, marketing manager GB&I at The Coca-Cola Company, said: “Coca-Cola and Christmas have long been intertwined, and we’re excited to sponsor Christmas FM for the sixth consecutive year, bringing Coca-Cola Christmas spirt back to the Irish airwaves. This festive season, Coca-Cola will inspire the Christmas spirit by encouraging people to unleash their inner Santa through random acts of kindness. As the brand that helped shape the modern image of Santa, Coca-Cola, in partnership with Christmas FM, aims to deepen his legacy, reminding everyone of the true meaning of Christmas. Our Coca-Cola Santa will also make his return, alongside our iconic Christmas truck and the Designated Driver initiative. This festive season reminds us that kindness and generosity reign – and the world could use more Santa’s!

Christmas FM will also be continuing with the Magic of Christmas Appeal – raising money for three of Ireland’s leading children’s charities – Barnardos, Barretstown, and Make-A-Wish Ireland, along with a range of children’s charities across Ireland making a difference in local communities through Community Foundation Ireland. The Magic of Christmas was launched in 2022, with the aim of raising €1,000,000 over a three-year period for the charities.

Irish businesses are also warmly invited to spread the holiday spirit by supporting The Magic of Christmas Appeal. By sponsoring a positive message on Christmas FM, your business can help make this season even brighter. Register your interest at https://themagicofchristmas.ie/your-business-can-be-a-sponsor/

Christmas FM will launch in late November on FM (subject to licence).


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